Case 03

Automotive

Apex Motor

Client

Apex Motor

Category

Automotive

Year

2024

Index

Case 03

Digital showrooms engineered for high-performance automotive brands.

Digital showrooms engineered for high-performance automotive brands.

The Task

A digital showroom built like a night drive: black on black, headlights of white type, cinematography-grade imagery. No chrome, no clutter, no compromise.

Pre-orders for the flagship model sold out within 48 hours of the site going live.

Apex Motor builds machines that do 300 km/h. Their website did 30. We closed the gap between the product and the pixels.

The Approach

A digital showroom built like a night drive: black on black, headlights of white type, cinematography-grade imagery. No chrome, no clutter, no compromise.

Pre-orders for the flagship model sold out within 48 hours of the site going live.

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